Aurora has bolstered its mobile billing credentials with the launch of Virtual Service Provider (VSP), an exclusive mobile service that gives customers direct access to the Vodafone and 02 networks (subject to approval) using their Affinity billing platform.
Aurora MD Derek Watson said: "Aurora has worked closely with the main networks for many years and VSP is a service which helps our customers' stand out in a crowded marketplace.
"The advantage of VSP is that you don't need to be a mobile billing expert, Affinity does all the work."
The system enables users to proactively manage customers, highlight usage issues, recommend tariffs and provides straightforward customer management tools.
"The benefits of becoming a VSP also include establishing a new service proposition," added Watson. "With flexible contract agreements, and 30 day terms that allow the best fit between the network tariff and a customer's profile.
"Customer churn is also an issue when selling mobile, but VSP can reduce this by shifting the emphasis to mobile management rather than competing on price.
"It is also important to stress that in order for any customer to become a VSP partner they must use the Affinity billing platform and there are pre-requisites that must be met before agreement from the network.
"However, customers using this service do benefit from genuine mobile margins that they wouldn't have been able to make without the buying power of the VSP channel."