Qualitel has rebranded as elitetele.com mobile and confirmed that it's business as usual for customers as all current account teams and contacts remain in place along with Mike Ridgway at the helm of the division.
Elitetele.com acquired Qualitel in April 2014 and the move catalysed Qualitel's fastest growth period which was recognised this summer when it was crowned Platinum Partner of the Year by Vodafone.
Russell Horton, COO, Elitetele.com, said: "To give clear messaging to our customers we have rebranded the division so that all telecoms services and contact points across the group are elitetele.com branded.
"As an award winning team with great depth of experience in Vodafone, O2 and EE, Qualitel complements our UC and managed IT offering."